Kite blog
Kite Packaging To Showcase Mini Air At Autumn Fair Show
FOR IMMEDIATE RELEASE
15th August 2014
Kite Packaging To Showcase Mini Air At Autumn Fair Show
The company will be positioned on stand 5F72 at one of the biggest retail shows of the year
Kite Packaging, the UK’s premier supplier of packaging; have announced that they will be showcasing their top-selling Mini Air system at one of the biggest retailing shows of the year – the Autumn Fair. Held at the NEC from Sunday 7th to Wednesday 10th September the show will include 1,400 exhibitors and 30,000 buyers and is a must see show for retailers preparing for the Christmas season.
As a packaging supplier Kite sees a significant increase in sales during Q4 as customers prepare for their busy period, as UK spending in December typically goes up by an average of 60% (according to the Centre of Retail Research). With one in five of these goods bought online retailers are keen to look for a universal packaging solution that is cheap, saves space, reduces costs and offers excellent protection to reduce the number of returns.
The Kite Mini Air system has been designed to tick all these boxes, and due to being the cheapest air cushion unit on the UK market at just £599 per machine has seen significant growth since its launch – with 500 units sold in a 6 month period. The system also comes with its own air cushions which are also highly competitive, and have shown a potential 84% saving in void fill costs when compared with traditional materials. Environmental credentials have also been cited when comparing the impact of manufacturing large bags of polystyrene chips to flat air bag film, a great incentive for businesses in the current climate.
The machine will be showcased at the show along with some new accessories which have recently launched on Kite’s website; this includes stands to allow the machine to run air cushions continuously and baskets to collect the air cushions for use around the warehouse operation and packing line. Kite Packaging’s experienced team will also be on hand to offer advice to customers about their general packaging requirements, and gain more information about improving efficiency to their packing lines in the run up to Christmas.
A Kite spokesman enthused; “The Autumn Fair is a great opportunity for us to meet with retailers in the planning stages before Christmas, and re-launch the Mini Air system to a new market. The attractive price point of Mini Air has always been a great USP for us, but the new accessories and types of cushions will offer even more efficiency and cost savings to customers.”
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