Graduate PPC Analyst Coventry

Location: Coventry

Want to become a Graduate Pay-Per-Click (PPC) Analyst in one of the UK’s leading and fastest growing B2B packaging suppliers? Kite Packaging is an employee-owned business with ferociously ambitious growth plans. We operate the UK’s largest packaging ecommerce website.

You will be joining an established, profitable, growing technology-backed business and will be part of an industry leading team. This is an opportunity for a highly motivated individual who wants to develop skills in data analytics and digital marketing and learn from some of the best people in the business.

As a Graduate Pay-Per-Click Analyst working in Kite Packaging’s ecommerce division in Coventry, you will be exposed to the forefront of the business. Kites’ marketing, analytics and technical teams foster a culture of shared experience and work in a collaborative, like-minded team environment.

You will be responsible for supporting the day-to-day operations of our paid search spend, identifying areas to increase Kites’ return on investment and proposing changes to our Pay-Per-Click approach. You will work alongside our Pay-Per-Click lead who will provide guidance and mentorship enabling you to keep on top of the latest industry trends including working with Google’s AI automation tools.

You will be expected to develop commercial understanding alongside the management of the Pay-Per-Click account. Pay-Per-Click advertising is only effective if the product range, the price, and the user experience are all working together. Therefore, you will be required to work closely with the products and commercial areas of the business to ensure you deliver tangible business outcomes from your work.

The ideal candidate is someone with an eye for detail and process with the curiosity to dive deeply into Pay-Per-Click and keep on top of the changes in the industry. They are not expected to have an existing knowledge of Pay-Per-Click advertising and will be given the support and opportunity to develop these skills. They will be able to demonstrate applied learning in an area of their interest to demonstrate the potential to develop into a highly skilled Pay-Per-Click analyst.

The areas that you will be exposed to includes:

• Website Analytics
• Website Sales Analysis
• Pricing
• Commercial Reporting
• Pay-Per-Click management (Google Ads/Google Shopping/Microsoft/Bing Ads)
• Search engine optimisation
• Competitor analysis
• Building reporting tools

Key Skills and Operational Requirements

The successful candidate will have the following:

• Minimum 2:1 within a numeric base degree i.e, Maths, Data Analysis, Economics, etc.
• A strong passion an aptitude for technology, data & business – using data to make decisions
• Ability to investigate data, find trends, evaluate performance, and provide insightful recommendations

What you'll get:

• A competitive salary
• 22 days’ annual leave, increasing by one day per year (up to 25), with the option to buy/sell up to 3 days
• Great opportunities for career progression if you have the right mindset
• After 6 months:
  • Life insurance
  • Company pension scheme
  • Cycle to Work scheme
  • Optional private healthcare scheme
• The option to become a shareholder in the business after 6 months employment

To apply, please send your CV with an introductory letter to Joseph Turner, Recruitment Manager: jturner@kitepackaging.co.uk